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Pet product manufacturing industry

Jan 01, 2024

After the tourism economy, education economy, and sports economy, the pet economy has flourished and become another emerging industry. Since 2007, numerous international authoritative consumer market research institutions have been closely monitoring China's pet industry. The number of pets in China is growing rapidly, and the Chinese people's care for pets is becoming increasingly strong. The research results show that the number of pets in China increased by nearly 500% between 1999 and 2007. By 2010, the number of pets in China will increase to 150 million.
Numerous internationally renowned pet manufacturers have landed in China, seizing huge business opportunities in the Chinese pet economy. The domestic pet industry has also quietly taken action, digging into the pet economy. The rise of China's pet industry is a result of the combined influence of various factors in Chinese society.
Firstly, China's family planning policy and aging population have led to changes in people's living habits. The decrease in family size has greatly increased the demand for pets. Children treat their pets as their companions, and when they grow up and start a family, pets become a spiritual support for their parents. Some professionals have even put forward the saying "one pet half a child", which shows the importance of pets to the current Chinese people.
Secondly, people's mindset has changed, and pets are increasingly seen as their companions - especially urban residents who have higher disposable income and are willing to spend more money on pets. China's society is undergoing an unprecedented transformation, and interpersonal relationships are more complex than ever before. Therefore, many people rely on pets to eliminate loneliness and relax themselves.
Finally, the popularization of live pet prices has accelerated the process of Chinese pets entering households. A few years ago, the price of pets worth tens of thousands of yuan has now fallen back to nearly a thousand or even hundreds of yuan, and the return of this living price is precisely the trigger for the surge in pet raising families.
The number of pets in China will continue to maintain high growth, thus creating new business opportunities for the profitable pet industry. Researchers have stated that in regions with a per capita gross domestic product exceeding $3000, the pet market will enter a period of rapid growth. Many major cities in China have fully reached this level, and some large cities such as Beijing, Shanghai, Guangzhou, and Shenzhen have far exceeded this level. The typical Western lifestyle scene of strolling with a beloved dog nowadays is not uncommon in many cities in China. Pet products, from pet food, pet specific shampoo to pet toys, have increasingly appeared on the shelves of major supermarkets.

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